Web Development

Design And Usability

The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design,interface design,authoring, including standardized code and proprietary software, user experience design; and search engine optimization.Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all

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Web usability is the ease of use of a web site. Usability is the process of making a website easy for customers to use. It encompases the heuristics of the site as well as the methods that people use to manipulate the site.A website is considered usable if the customers coming to that site can find what they need and accomplish their goals.Some broad goals of usability are the presentation of information and choices in a clear and concise way. In the case of websites and software applications, usability has been defined as the ease at which an average person can use the software or website to achieve specific goals.
Usability is so important is because there are so many similar websites .People will go to the next website if the first one they visited, is not usable. You can have the most beautiful website in the world, but people will leave immediately if they are unable to figure out how to navigate your site quickly. Furthermore, usable websites increase user satisfaction whereas web sites which violate usability conventions confuse the users and result in a loss of revenue for the companies behind them. This is because improving usability is a great way to encourage users to visit your website instead of the sites that belong to your competitors and is often an approach that keeps customers coming back to your site again and again. Indeed, high-quality websites that are easy to use bring in customers and give a particular site a competitive edge over the competition.